Review: BlackBerry Priv for AT&T
The Priv is perhaps BlackBerry's most well-rounded handset. It isn't a perfect fit for everyone, but it covers many of the bases that BlackBerry fans need while opening up the brand to the apps everyone wants (Android, FTW!)
BlackBerry designed an attractive and usable smartphone in the Priv. The materials and manufacturing quality are top notch in a handset that balances form and function. The Priv is impressively thin for a slider hiding a keyboard. I wish the keyboard were a little bigger, but at this point beggars can't be choosers. The screen is good, and performance in core areas such as call quality and battery life are on point.
The stock Android user interface performs well, and BlackBerry's customizations add real value for hard-working people. The core communications Tab and BlackBerry Hub let mobile pros triage and fully manage their key accounts in a way that rivals what's possible on BlackBerry's old smartphones. Toss in BBM for secure messaging and DTEK for gauging overall handset security, and you have a smartphone that enterprise customers can get behind.
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At $699, the Priv is pricey. There are plenty of handsets that offer a better overall experience for hundreds less; but they don't have keyboards. As solid as the Priv is, I'd only recommend it to business users who need the security tools or people who simply need a physical keyboard.
The Priv is BlackBerry's new flagship phone, but it's also much more than that. As the company's first phone to use Google's Android instead of a BlackBerry OS, it represents a major new strategic direction.
Dec 15, 2017
BlackBerry said this week that it will no longer provide monthly system and security updates to its BlackBerry Priv smartphone. The company originally committed to providing updates for a period of two years.
Sep 29, 2015
BlackBerry today posted some official images of the forthcoming Priv smartphone. The Priv is a vertical slider that runs Android.
Oct 23, 2015
BlackBerry today made the Priv, its first Android smartphone, available for preorder. The device is a vertical slider that includes a touchscreen and a physical QWERTY keyboard.
Sep 8, 2016
BlackBerry today made its BlackBerry Hub+ suite of enterprise applications available to a wider range of devices. At the same time, it added five more apps to the suite.