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HTC Clarifies One A9 Pricing

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Oct 26, 2015, 9:22 PM   by Rich Brome   @rbrome

HTC today issued a statement clarifying that the announced $400 price for its One A9 in the U.S. is only a limited-time introductory sale price. On November 7, the price will jump to $500. The lower intro pricing is only for unlocked units purchased directly from HTC's U.S. web site. Full carrier pricing is expected to run closer to the $500 price.

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from HTC:

"The cost of the HTC One A9 is the same worldwide to all distributors and operator partners. For end consumers, HTC's sales regions are given the freedom to set prices and promotions as they see fit for local market needs. The One A9 price in the US is a very limited-time promotional offer for that region's online store, as well as select HTC-only franchise stores. The offer is a special promotional pre-sale and is expected to conclude once the One A9 is available on-shelf at major retail and distributor partners.

"After the promotional pre-sale offer ends, the new price in the US at htc.com will be $499.99 beginning 12:01am on 11/7."

About the author, Rich Brome:

Editor in Chief Rich became fascinated with cell phones in 1999, creating mobile web sites for phones with tiny black-and-white displays and obsessing over new phone models. Realizing a need for better info about phones, he started Phone Scoop in 2001, and has been helming the site ever since. Rich has spent two decades researching and covering every detail of the phone industry, traveling the world to tour factories, interview CEOs, and get every last spec and photo Phone Scoop readers have come to expect. As an industry veteran, Rich is a respected voice on phone technology of the past, present, and future.

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