RIM Testing Touch-Based Slider
Similar to the iPhone....how?
I swear these rags just put iPhone in there just to garner headlines. If it has the same features as every other phone, then I think it's safe to leave iPhone out of the article.
To the average customer, if a phone has a capacitive screen, can surf the web, and has apps, it's "Like an iphone" Iphone is the brand, but it's also what the category is known as for a lot of customers (like Qtip for cotton swabs)
People mention the iphone because its an easy frame of reference. You have to remember, some of these articles are written for people that arent techies. The iphone gives people an easy comparrison point.
Iphone is like "kleenex" or "qtip" they're the names that people place with the product type, even if they only describe one brand.
In this case, Capacitive touch screen smartphones.
I'm as annoyed by iphone news as the next guy. But I understand why news sites use the reference. It's not just to "get views" but rather a point of reference. When I worked for a store, I could spend 10 minutes describing a phone on it's OWN merits (like the Droid) just to have the customer ask me "so it's like a verizon iphone, right?"
Granted, most of them don't really know WHAT makes an iphone (or android) different from other smartphones, but like I said, Apple's marketing campaign was VERY effective at putting the name in consumers minds and making any large touchscreen phone automatically "like an iphone" no matter what.
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