Sprint Faces Off Against Hip MVNOs
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Wow
nikgFeb 26, 2007, 5:49 PM
😳 Hope we get this in the Sacramento 😁 What a plan, its like the bundle offerings from att, but the bundle is all on your phone! If sprint went nationwide in this offering, in combination with their powerful music phones, it could take a lot of steam away from the iPhone release.
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Sprint would change the pricing structure of the wireless industry with this offer. Sprint would have to reprice their plans from bottom to top and that would force Verizon, Cingular, T-Mobile and Alltel to do so also. MVNO's would have to lower their rates also.
I hope they roll it out nationally as well.
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snangFeb 27, 2007, 8:56 PM
I think it's safe to say this is a test market. Depending on the outcome, I'd expect this plan to spread.
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Whats odd is that Forsee had talked about 'unlimited local plans' being marketed by their Boost subsidiary using hybrid phones in markets not served by Cricket or MetroPCS and where they had extra capacity.
This beta product is directly from Sprint, is a national plan (not national availability) and price wise doesn't compete with MetroPCS or Cricket. I believe the San Francisco market is covered also by one of the unlimited local plans.
This doesn't jive with what he spoke about earlier this year. I think there are more pricing moves in store.
Sprint must be tired of being looked at as a me too cell carrier. They are going to break the mold and throw the market into a price free for all with this.
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