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Verizon Wireless Confirms Tiered Pricing for LTE Services

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May 27, 2010, 9:45 AM   by Eric M. Zeman   @zeman_e
updated May 27, 2010, 10:01 AM

Speaking at a conference this week, Verizon Wireless CEO Lowell McAdam said that it will not offer unlimited use of its Long Term Evolution network, and will instead use tiered pricing programs. McAdam indicated that customers will "buy buckets of data by the megabyte." McAdam didn't say what its LTE services would be priced at. Today, Verizon's MiFi and laptop dongle users have access to 5GB of data for $60 per month. McAdam also noted that laptop dongles and similar devices would be the first to access the LTE network, though three to five handsets will be available during the first half of 2011. McAdam hinted that some of the devices would be introduced at the Consumer Electronics Show in January 2011. "People will be surprised by the number and variety of [LTE] devices we will bring to the table," he said. McAdam was careful to also mention that the cost of carrying 1 megabyte of data across its LTE network will cost one-half to one-third what it currently costs, and he expects all voice traffic coming from LTE customers to use VoIP over LTE by 2012 rather than its CDMA network.

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May 27, 2010, 10:32 AM

hello sprint

as the wife and i each use anywhere from 8 - 13 GB of data a month without using phone-as-modem on our moto droids. a tiered plan would not work for us at all.
Welcome to sprint! Just stay away from general customer care and you will be happy! LOL
That depends on what the tier is though.

I use about 6Gb a month or so (starting to use more with podcasts)

But lets say on a pure 4g phone I use 15gb of data.

let's say that the tiered pricing is $20 for 5gb of data (which I think is high ...

May 27, 2010, 4:24 PM

Tiered only pricing for LTE?

Hmm. I don't have a 3G card because of metered pricing.

Guess why I won't be buying a Verizon 4G card... EVER.
It's not meant for a whole home replacement. It's meant to supplement your home internet.

Unlimited plans are bad for the average consumer, and they're bad for businesses. The only people they are good for are the ones who are atypical users (peo...

May 27, 2010, 11:03 AM

$60.00 for 5 measly GB?

So let me get this straight, for the same price as getting 5GB on a 3G network, I get 5GB on a 4G network that operates on a much smaller footprint and offers about the same speed initially as AT&T and T-Mobile's 3G Network.

And that's friggin pathetic.
No, you dont have this straight. The article clearly says TODAY vzw offers 5gb for $60. It goes on to say lte costs less to run so if anything it will be cheaper to customers, at least eventually. Also, youre trying to say at&t and t maybe are current...
that $60 wasn't for 4g data. The article stated that no pricing was released for that

May 27, 2010, 10:21 AM


This makes me laugh, because this last 3 weeks have been comical. All these people complaining about sprint charging only $10 dollars for unlimited 3g/4g for handsets when Verizon isn't even going to offer unlimited 4g.

This is not a verizon flame, more so stop being cry babies. No one is forcing you to buy these products, if you want them pay for it if not don't. Like my dad always said " Don't drink Champagne on a Beer Budget"
😉 In fairness I think most the sh$t talking derived from Sprint charging the ten dollars in non 4G areas.
Exactly, from what I've personally seen, a lot of Verizon customers who are thinking about switching to Sprint were complaining as well.
but you are payin champagne prices for cheap beer (verizon service)
I couldn't have said it better myself.

May 27, 2010, 1:34 PM

easy fix for the vz customers

come on over to sprint and quit crying about vz's bs 😎 🤣 🤣 🤣 🤣
furl23rd said:
come on over to sprint and quit crying about vz's bs 😎 🤣 🤣 🤣 🤣

I'd call, but no one ever answers the phones at Sprint.

May 27, 2010, 10:26 AM

2012, The year of the web phone

Here's an interesting thought, All of the major cell phone carriers turning into HUGE wireless broadband companies with all of their phones using only VOIP.

The cost of internet on the handsets may go up, but the cost of voice and text may be reduced to almost nothing but a symbolic cost. All calling goes unlimited because of VOIP and the competitive edge between companies is no longer how many signal bars you have, but how fast the speed of the network is.

High international calling charges would be a thing of the past, since it will be 100% VOIP and minutes will be unlimited.

Wi-Fi will supplement any lack of tower coverage for all phones.

I don't know, just a thought.
It'll be longer than 2012, but your right, it will be called voice over LTE.
But would minutes really be unlimited? With voice over IP, your voice would be measured as data, and with tiered pricing, the more data you use the more you would pay, so you wouldn't have unlimited voice unless you had unlimited data.

May 27, 2010, 2:29 PM

unlimited vs tiered: it doesn't have to be one or the other, does it?

We have voice plans that are tiered, and we have unlimited voice plans. Why can't we do the same with data?
That way the users who don't need much data can pay for what they use, and those who use large amounts can be safe from nasty bills.

The danger with tiered data and VOIP or VOLTE or whatever they want to call it in the future is this: We think VOIP will give us unlimited minutes, but if minutes are measured in MB's, then the more you talk the more data you consume, and therefore you will pay more on a tiered data structure.

My solution: Choice. If you are on a family plan with phones that are not data capable, then you will use minutes (or at least have access to minutes). If you have an option to make calls through a VOIP app,...
flip mode

May 27, 2010, 1:58 PM

VZW LTE = Long Term Expensive

They're delusional !!!! I hope people flee by the masses from verizon. This is outrageous!


May 27, 2010, 10:31 AM

VZW is the most stingy data carrier after all

Sprint's WiMax is unlimited
T-Mobile HSPA+ is semi-unlimited
I'm surprised anybody is surprised. VZW has always found new ways to rip people off for years.
I think that with LTE VZW will see a LOT of people leaving just because prices are gonna be cheaper elsewhere, while having the same equipment (phones and ...
And the footprint of those to is what?


Wimax, at the frequency it is at, will only really be effective in densly populated areas. Tmobile doesn't have the available spectrum to really expand their network.

May 27, 2010, 10:09 AM

We kind of knew this would happen...

Although LTE is suppose to offer a cheaper and more efficient way of transfering data, I can see where Verizon (and eventually AT&T) is coming from with this.

Verizon is prepping themselves for a culture that is beyond "give me a basic phone or free phone" and more towards using smartphones and a lot more data. I think it's smart of them to introduce tiered plans now instead of thinking unlimited is the way to go and then having to go back on that.

And honestly, I do wish more companies offered this. Right now, I pay $30 a month for an iPhone data plan that I barely use because I am always on wifi. So I may go the entire month and use less than 300MB. It would be great to pay $5 or $10 for every GB used instead of giving "unlimited" d...
It might be wishful thinking, but maybe not. I'm in a similar situation. I have a DROID and so does the wife, she seldom uses the Internet and I would say I was an average user.
It will be interesting to see how these buckets of data apply to us.

May 27, 2010, 12:41 PM

The up side....

If every carrier offered data at $10/GB that's just 1 penny a MB. Then maybe they can offer quality data on prepaid and people can think about how they use their phones.

Then no one is forced into a $30/month plan and big bandwidth users will pay according to their usage. Fair pricing is all I want.

May 27, 2010, 11:55 AM

D-O-N-G-L-E-S !

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