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Samsung Splits Businesses and Shuffles Execs

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Dec 14, 2009, 10:08 PM by Eric M. Zeman

Today Samsung announced that it has made a number of changes to the organizational structure of the company. First, Samsung has broken its two main units into seven different businesses that report to the main corporate entity. As part of the changes, Choi Geesung, who previously ran the Digital Media and Communications group, was installed as the new CEO of Samsung. Samsung has created a new COO position as part of the executive suite, and promoted Jay Y. Lee, son of former Samsung Group chairman Lee Kun-hee, to that position. The heads of the seven different business groups will report directly to this reorganized executive suite.

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