The J300 and K300 are entry level phones, so Sony Ericsson obviously had to sacrifice some features to make the phones affordable. What they didn't sacrifice was style.
The J300 borrows many of its styling cues from the premini (pictured below) with a cool integrated, but external antenna, and it will come in lots of colors (pink and white are likely to be popular choices). The K300 borrows its lines from the K700. Neither of these phones will be called "just some ugly free phone I got," but neither will break the bank either.
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The best and worst part about trade shows is drooling over the phones that will never be sold on American shores. Sony Ericsson showed off their new 3G phones for Europe, and the absolutely diminutive premini, a 2G for DoCoMo in Japan. It was a Goldilocks and the three bears affair.
Papa bear is played by the Z800, a 3G clamshell with a 1.3 MP camera and the same huge screen from the S710.
The K600 is the mama bear, which isn't just smaller than the Z800, it's smaller than most other 3G phones, especially with the features it has. If you've ever seen the Motorola A845 AT&T Wireless was selling, you can appreciate just how far 3G phones have come in terms of size and style.
The baby bear is the premini, a phone so small you might actually lose it in your pocket. For Americans, we have pretty small hands, and the buttons were almost too small for us.
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