AT&T May Charge App Makers for Consumer Data Use
Feb 27, 2012, 10:56 AM by Eric M. Zeman
AT&T is working on a new service offering for application developers that, in effect, would charge the developer for the network data consumed by AT&T's wireless customers. The idea is to help application developers (specifically those that require heavy use of data networks) convince more users to sign up for their services. AT&T's Mark Donovan likened the system to an 800 number service for apps/data. "A feature that we're hoping to have out sometime next year is the equivalent of 800 numbers that would say, if you take this app, this app will come without any network usage," said Donovan to the Wall Street Journal. Donovan said that the service isn't a tax on data-heavy apps, but is instead a potential new revenue stream for the wireless network operators. Donovan said that the idea has garnered interest from its developer customers.
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It's a better idea than screwing customers
please enlighten me
seriously, can someone explain to me, HOW IS CHARGING THE DEVELOPER FOR NETWORK DATA CONSUMED BY CUST going to convince more users to sign-up for their service?
when your'e going to start charging app makers, the end-result is they might pass the charge to the consumers who use these apps.. so this might result in free apps getting chargers.AND might limit the signing-up too.
the way it was worded, it seem...
This is just a terrible idea
And, to push this AT&T is pointing to the fact that data usage is too much for them to handle, which is why they don't offer unlimited usage plans. Yet, they sit on soooo much spectrum.
How about using your spectrum to expand and support your network and stop overselling it. They are attempting to use the same model gyms do when they oversell membership when clearly it isn't working. Don't shift the burden onto developers, invest in your own networks and provide the service you promised your customers.
Of course ATT wants customers to pay for data use.
Don't all the carriers?
What they are saying, which I think you missed, is, apps will come withou...
Wow and people think Verizon is bad???
Cap & Throttle
Excessive users get charged for excessive use, and no one ever gets Data Charge Bill Shock, so the customers are lower maintenance.
What's so complicated about that?
Why can't they all just get on the same page and offer only cap & throttle packages?
Excessive users get charged for excessive use, and no one ever gets Data Charge Bill Shock, so the customers are lower
Put away the pitchforks.
You can crow about how AT&T (and Verizon and T-Mobile for that matter) should just bring back unlimited data, but you would be served just as well by spending that time bashing your head against a brick. It's not happening.
I've always wondered how carriers would satisfy customer desire to use apps that utilize massive data for streaming and downloading. With things like cloud storage, streaming is more ideal for lots of people and watching movies or other vid...
And then What?
Data traffic growth
So even though they offered unlimited data a few years ago and it seemed to work, it's a different world now, and the growth doesn't seem to be slowing down. There isn't any new spectrum becoming available soon, so they need creative ways to manage continued data traffic growth.