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Sprint Throttles Top 1% of Users, Still Markets 'Unlimited'

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Jan 5, 2012, 6:40 PM   by Eric M. Zeman

Sprint throttles the data speeds of its top 1% of users, despite the fact that it markets its service as "truly unlimited." Sprint CEO Dan Hesse, speaking at an investor conference today, said, "For those that want to abuse [unlimited data], we can knock them off." Sprint ceased offering unlimited data to mobile broadband devices and tablets last year, but still says that unlimited data is available to smartphones users. Mr. Hesse didn't say what the throttling threshold is, nor how slow it dials down mobile data speeds. Phone Scoop has reached out to Sprint for comment, but has yet to receive a response.

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Captain Ahash

Jan 5, 2012, 7:59 PM

I work with sprint and can honestly say this is the first I've heard of this.

I'm fairly shocked. I'm curious if Rich or Eric read this what their opinion on the situation is.
I am still waiting to hear a full explanation from Sprint on this. Hesse's numerous comments today in addition to the bungled Galaxy Nexus as means the PR team must have their hands full. We'll follow up with them and publish another post once there a...
Woking with a carrier means you should be used to being the last to know! (I know that's how it is at AT&T) 🤣

Jan 5, 2012, 9:24 PM

Abuse unlimited ?

By definition unlimited means limitless. Something that is limitless, and without end, and is offered and paid for under the guise that it is unlimited, can not be abused, only used.

Sprint is no longer the only carrier that offers fully/truly unlimited data, now, none of them do. Anybody can become the top 1%, and anybody can have their speeds throttled.
*standard rebuttal of saying everyone gets their fair share and that there is no true unlimited usage of a finite source*

Seen the argument a million times. Move along.
"By definition unlimited means limitless"

Actually, in the world of business 'unlimited' means not that there is no cap at all, but that the cap is set high enough that it is assumed few people will ever be able to reach it.

And I'm sure that if...
Semantics. Using 20+ GB of data per month is something I think most reasonable people would consider abusing.

Of course, I would excpet that 20+ GB would be the top .01% of users! It should be intersting to see where the cut lies.

Jan 5, 2012, 9:00 PM

Everyone else does it

But everyone else doesn't offer unlimited data. Sprint keeps trimming the fat, eventually the knife's going to go into the bone.
Yes, everyone else does it, but everyone else does not run those glass ceiling ads claiming to be the only one who does not.

Jan 5, 2012, 9:21 PM

We're Number Four!

And if that's the attitude of their CEO, I can easily understand why. What better example can be found of American pragmatism in business than to discount the value of the few in favor of the many? This is the same filthy company that successfully tried to leverage the power of the Federal government to stop the AT&T buyout of T-Mobile.

Hey, top 1% of data CUSTOMERS, Sprint doesn't want your money. You might as well pay the ETF and take your business to a company that does.

Try T-Mobile prepaid; at least their data policies are clear-cut and objective, and they're not run by some simpering douchenozzle.
GravityFails said:
Hey, top 1% of data CUSTOMERS, Sprint doesn't want your money. You might as well pay the ETF and take your business to a company that does.

Honestly, no carrier wants to serve the top one percent ...
We can't really get upset about the throttling itself, but the fact they market unlimited and then don't really offer unlimited is not cool.

You can't trash other competitors for not offering a true unlimited and then throttle yourself...however th...
GravityFails said:

Hey, top 1% of data CUSTOMERS, Sprint doesn't want your money. You might as well pay the ETF and take your business to a company that does.

AT&T decided years ago that they didn't want the top ...

Jan 6, 2012, 11:30 AM

Bad Reporting, This only applies to ROAMING.

All Ads say "While on the Sprint Network."

Jan 5, 2012, 11:09 PM

Terms and Conditions has always said something in regards to throttling..

Sprint reserves the right, without notice or limitation, to limit data throughput speeds.

Examples of prohibited data uses: Sprint data services are provided solely for purposes of web surfing, sending and receiving email, photographs and other similar messaging activities, and the non-continuous streaming of videos, downloading of files or on line gaming. Our data services may not be used: (i) to generate excessive amounts of Internet traffic through the continuous, unattended streaming, downloading or uploading of videos or other files or to operate hosting services including, but not limited to, web or gaming hosting; (ii) to maintain continuous active network connections to the Internet such as through a web camera or machine-to-mac...

Jan 5, 2012, 7:20 PM

Throttle? Its already slow

Yeah i couldnt resist. If were talking about CDMA and not WiMax, then yes am serious about how they can throttle an already trouble system.
Dont get me wrong, i stil love sprint but to often i get a very slow data connection. Again, on CDMA.
This is just a public admission of what they were already doing.
My daughter, her husband and several of my friends have Sprint and they have been subject to this for quite some time.
I always laugh when I see those commercials.
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