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Apple Reaches $250 Settlement for Failing to Deliver AI Siri as Advertised

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May 5, 2026, 6:09 PM by Rich Brome @rbrome.bsky.social

A class-action lawsuit against Apple for false advertising has reached a settlement of $250 million. Apple showed off a smarter, personalized version of Siri at its WWDC event in 2024 and promised to ship the feature by the end of that year. This was specifically advertised as one several Apple Intelligence features of the iPhone 16 lineup and the iPhone 15 Pro. But the feature never shipped. Apple waited until March 2025 to admit that the feature was delayed. Consumers who purchased a an iPhone 16 or 15 Pro may be eligible for part of the settlement if it's approved by a judge.

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source: Financial Times

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