AT&T Updates Unlimited Plans, Mostly for the Better
Mar 13, 2026, 1:00 PM by Rich Brome @rbrome.bsky.social
AT&T has updated its core wireless plan offerings, in most cases lowering prices while offering more data. These unlimited plans for postpaid customers offer the usual multi-line discounts for families, but can be mixed-and-matched. This means one family member can choose the top-end plan, while three others pick the mid-range plan, and still get the cheaper four-line price for each plan. AT&T's new Value 2.0 plan replaces the old Unlimited Starter SL plan. It is the cheapest unlimited plan at $30/month with four lines, up to $50/month for one line. This is down from $36 – $66 for the plan it replaces. It now includes 5 GB of premium high-speed data (versus none before), however the included hotspot data is reduced from 5 GB to 3 GB. The new mid-range plan is Extra 2.0, replacing Unlimited Extra EL. It also sees a price reduction, albeit a more minor one. It runs $70 – $40/month, depending on number of lines. This compares to $76 – $41 for the old plan. High-speed data has been upped from 75 to 100 GB, and hotspot data is increased from 30 to 50 GB. The new top-end plan is Premium 2.0, replacing Unlimited Premium PL. This plan actually sees a price increase of $4/month, regardless of how many lines. For example, the two-line price goes from $76 to $80/month. The hotspot data has been upped from 60 to 100 GB, but the rest of the plan remains unchanged. This includes truly unlimited high-speed data, high-def video streaming (up to 4K), and unlimited talk, text & high-speed data in 20 Latin American countries.
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