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Google Adding Data Safety Info to Android App Listings

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May 7, 2021, 10:01 AM by Rich Brome

Google this week announced new requirements for Android apps listed in the Google Play store to clearly disclose what user data the app collects, how it's used, how it's shared, how it's protected (such as encryption), and what choices users have in regard to that data. Also required is whether the app meets Google's requirements for family-friendly apps. The user choice section includes whether users have a choice in sharing data in the first place, and whether users can have their data deleted when the app is uninstalled. There will be an additional line for whether compliance with all of the above has been verified by an independent third party. App developers will be responsible for the accuracy of this information. If Google finds that a developer has misrepresented the data safety info they've provided, the app will be subject to "policy enforcement", after first being given an opportunity to become compliant. Developers can start submitting this info to Google toward the end of this year. It will be rolled out to users at the beginning of 2022, and become required for all apps in the second quarter of 2022. Apple launched a similar App Privacy section for its App Store listings last year.

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