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Visible Reinvents Family Plans with "Party Pay"

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Oct 31, 2019, 4:27 PM   by Rich Brome   @rbrome

Visible, the online-only MVNO backed by Verizon and operating on the Verizon network, just launched Party Pay, a new kind of discount for families and groups that works more like a simple discount, or, for the company, perhaps a referral program. Instead of groups sharing a joint account, each individual keeps their own account and pays their individual bill. They simply receive a discount for joining a group of up to four people, which any Visible customer can create and invite any other Visible customers to join. The discount increases the larger the group: $5 for each person that joins a group after the group is created. So each person in a 4-person group would only pay $25/month, instead of the usual $40/month without Party Pay. Visible offers a single unlimited plan with service on Verizon's network. The company has no physical locations, offering activation, support, and all customer interactions via its app.

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