Apple's New Robot Prevents Your Dead iPhone from Pushing Daisies
Apple today made several commitments to environmental conservation efforts based on recycling old iPhones. To start, the company will make a donation to Conservation International for every device recycled at Apple stores and Apple.com between now and April 30. Eligible devices will receive credit that customers can use toward an in-store purchase or put on an Apple Store Gift Card. The value will vary by device. Conservation International protects natural resources. Further, Apple debuted Daisy, a new robot that disassembles old iPhones in order to recover valuable materials for recycling purposes. Apple says Daisy can take apart nine different iPhone models, and disassemble up to 200 devices per hour, removing and sorting components. "At Apple, we’re constantly working toward smart solutions to address climate change and conserve our planet’s precious resources,” said Lisa Jackson, Apple’s VP of Environment, Policy and Social Initiatives. “In recognition of Earth Day, we are making it as simple as possible for our customers to recycle devices and do something good for the planet through Apple GiveBack. We’re also thrilled to introduce Daisy to the world, as she represents what’s possible when innovation and conservation meet." Apple continues to work to reduce its carbon footprint, use safer materials in its products, and power its facilities with clean energy. Last, Apple said it will send an alert to Apple Watch users on April 21 challenging them to go outside and complete 30 minutes of activity. Those who do will be rewarded with unique stickers in iMessage.
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