T-Mobile Using Apple Business Chat to Bring Customer Service to iMessage
T-Mobile today said its iPhone customers can use the new Apple Business Chat feature to converse directly with T-Mobile customer service representatives. Apple Business Chat is a tool added via iOS 11.3, which Apple distributed to iOS devices last month. Moving forward, T-Mobile customers can message live T-Mobile customer service personnel from iMessage on their iPhone. T-Mobile says subscribers will be able to change their rate plan, change their address, buy a new phone, ask questions, make payments, check their balance, and more — all via chat. The service supports sending screenshots to customer service reps for troubleshooting purposes. Because iMessage is available on iPhones, iPads, Macs, and Apple Watches, customers can reach out to T-Mobile from whichever device they have on hand. iMessage is the native messaging application on iOS devices. Customers don't need to perform any updates to take advantage of Apple Business Chat. T-Mobile says more features like this are in the works.
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