Facebook Inks Music, MLB Deals
Facebook upped its media game this week with new deals that give its users access to more content. First, the company has struck a licensing agreement with Warner Music Group. The deal means Facebook users will be able to embed music by Warner artists in videos and other posts shared on the social network. Facebook and Warner said they'll collaborate on "new products that enable users to personalize their music experiences across Facebook, Messenger, Instagram, and Oculus." Facebook already has similar agreements in place with Universal and Sony. Second, Facebook has a new partnership with Major League Baseball to bring daytime games to the social network. Under the terms of the deal, Facebook will stream 25 games during the regular season to the Facebook Watch service. Further, the MLB Live Facebook page will include access to recorded games globally. Facebook will begin airing live MLB games in April.
Instant Games on Facebook Messenger Begins Broad Roll Out
Facebook today said the Instant Games it announced last month are now available to Facebook Messenger users around the world. Instant Games on Facebook Messenger rely on AI-assisted bots that can play turn-by-turn games with single players, as well as help challenge others to games via Messenger.
Facebook Integrating Song Samples from iTunes and Spotify
Facebook today announced a change to its iOS app that it hopes will help people discover more music. Facebook users will now be able to share Music Stories, which are 30-second snippets from shared songs or albums.
Facebook Messenger No Longer Requires Facebook Account
Facebook said beginning today people do not have to have a Facebook account to use Facebook Messenger. When first loading the app, users will have the option of signing in with a phone number rather than their Facebook account.
Facebook Messenger Now Lets People Challenge Friends to Video Games
Facebook has added video games to its Messenger application. Launching in beta in 30 countries, Facebook users will be able to play Pac-Man, Galaga, Space Invaders, and 14 other games inside Messenger.
Facebook Releases 'Lite' App for Android Phones
Facebook today announced Facebook Lite, a version of the social network that uses less data and will work on less-robust network connections. The Facebook Lite app is just 1MB to install, and Facebook claims it loads quickly and offers core features, such as News Feed, status updates, photos, and notifications.
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