Home › News ›

Facebook Broadens Its Mobile Shopping Push

Article Comments

Oct 13, 2015, 7:40 AM by Eric M. Zeman

Facebook is expanding the avenues through which mobile phone users can purchase goods within the Facebook app. The company is testing a new ad format called canvas that allows people to view quick-loading store sites, drill down into specific products, and make purchases — all without leaving the actual Facebook app. Moreover, the company is slowly making a buy button available to more marketers within the Newsfeed, where it says people often encounter new products that interest them. Last, Facebook is also expanding how brands can use Pages to promote their products and allow for purchases. Facebook is testing these approaches with a select number of companies and hopes to offer it to more in the months ahead.

Related

Samsung Upgrades its Wearables

Aug 10, 2022
Alongside its new foldable phones, Samsung has revealed its newest smartwatches and Bluetooth earbuds, each with significant engineering improvements. The new Galaxy Watch5 has a 13% larger battery and 60% more durable face compared to the Watch4.

iPhone 14 Plus Offers a Big Screen For Less

Sep 7, 2022
Apple has revealed the iPhone 14 series, with new features, improved specs, and new size options. In place of a Mini option, the iPhone 14 will come in the same 6.1-inch and 6.7-inch screen size options as the Pro models.

Qualcomm Driving to Make mmWave 5G More Affordable in 2022

Dec 1, 2021
Qualcomm will make a big push to bring high-speed mmWave 5G to more affordable phones in 2022, according to comments made by CEO Cristiano Amon during a Q&A session at the company's Snapdragon Summit event in Hawaii today. For a phone to support mmWave 5G, multiple specialty antenna modules need to be added, which can raise a phone's price by $50 – 100.

Android 12 Sports New, Customizable Look

May 18, 2021
Google today took the wraps off the new consumer-facing features of Android 12. The most obvious is " Material You ", a new iteration of Google's Material Design.

New Asus Phone for Snapdragon Fans Showcases Qualcomm Tech

Jul 8, 2021
Qualcomm has partnered with Asus for a new flagship-class phone called the "Smartphone for Snapdragon Insiders". Asus will make, sell, and support the phone, which is intended for members of Snapdragon Insiders, Qualcomm's new fan club.

Comments

This forum is closed.

This forum is closed.

No messages

Page 1 of 1