Audi, BMW, Daimler to Buy Nokia's HERE Maps
A consortium of three German automotive makers has agreed to purchase HERE Maps from Nokia for about $2.71 billion, according to the Wall Street Journal. Sources familiar with Nokia's plans say Audi, BMW, and Daimler (Mercedes) have fielded a winning bid for the mapping division, which Nokia put up for sale earlier this year. By divesting the business unit, Nokia's chief remaining business will be providing telecommunications equipment to network operators. The car companies will run HERE Maps together, and plan to invite other car marks to invest in a stake if they wish. The three German car makers beat out Uber and private investors, which were also interested in HERE. Nokia bought mapping company Navteq in 2007 and rebranded its product HERE Maps. HERE Maps is a free app available to Android, iOS, and Windows Phone. Nokia did not confirm the Journal's story.
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