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Microsoft to Sell MixRadio Service to Line

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Dec 18, 2014, 11:22 AM   by Eric M. Zeman

Microsoft today announced it has agreed to sell the Lumia MixRadio service to Line for an undisclosed sum. MixRadio is a music-streaming service available to Lumia smartphones. It offers curated radio stations and also allows users to create their own. MixMusic chief said, "MixRadio fans can expect the same level of commitment to bring a personalized music experience to Lumia smartphones, thanks to MixRadio's recently launched recommendation engine." MixRadio's development team will remain in the UK. Line believes its platform is a good place for MixRadio to expand its user base. Microsoft and Line expect the deal to be completed next year.

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