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Madstar Mobile Latest Sprint MVNO Looking to Disrupt

Article Comments  4  

Oct 31, 2014, 7:56 AM   by Eric M. Zeman

Madstar Mobile today announced itself as "the newest national wireless carrier." The MVNO resells access to Sprint's 3G/4G networks and claims to offer the benefits of postpaid and prepaid services at the same time. It bills for service on a postpaid basis, but it doesn't require credit checks, deposits, or contracts. Madstar says customers can cancel their service at any time with no fear of ETFs. The company offers a range of feature phones, smartphones, and access points. Customers can choose to pay full price for their phones or finance them with monthly payments. For example, the HTC One (M8) is available for $665 or as low as $29 per month on an installment plan. Other handsets in Madstar's roster include the Apple iPhone 5, Google Nexus 5, Kyocera Kona, and the Samsung Galaxy S5. Alternately, customers can bring their own compatible device and port their existing wireless number if they wish. The least expensive service plan costs $22 per month and includes 250 voice minutes, 250 messages, and pay-as-you-go data. Plan pricing jumps by $11 increments, with the most expensive option topping out at $88 per month. It includes unlimited voice minutes, messaging, HD Voice, and 2GB of data "Our goal is to provide subscribers with a cost effective, convenient and reliable wireless service using the device of their choice,” said David Pearsall, Madstar Mobile's founder & CEO. "Wireless devices and service have become a necessity, not a luxury and should be affordable to everyone without the need to prepay now for the right to service later." The company is based in New Milford, Conn.

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Nov 2, 2014, 10:23 AM

How are they allowed to promote unlimited wifi??

On some Madstar's plans, it list unlimited wifi (not wifi calling) as a plan feature, when that has nothing to do with anything its provides, as an unactivated phone can connect to wifi for internet.

How are companies like this able to advertise unlimited WiFi as something they provide, when the claim is blatantly false and deceptive? This + the ridiculously expensive rate plans makes me hope Madstar doesn't even make it off the ground.

Oct 31, 2014, 6:24 PM

Place Your Bets

365 days from today will be Halloween again. Well I have $365 saying this MVNO won't make it until then. Nothing about this sounds compelling especially the part about the highest plan is $88. Only 2gbs at this price point I had to make sure this wasn't a typo so I went to the actual website. The plans are weird and blended. They don't even use the term gbs for data they use 2,048 mbs in which the average person mite think that's a lot but techies know that's just 2 gbs. Only 2 of their plans seems to even offer unlimited calling and they highly promote the network which we know runs on Sprint which is not good now. THIS MVNO WILL FAIL GUARANTEED!
my thoughts exactly!
In what universe does it make sense for an MVNO to actually cost MORE than just signing a contract with the network it is leasing?
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