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Sony Hopes PlayStation Can Bolster Phone Business

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Sep 18, 2014, 3:45 PM   by Eric M. Zeman   @zeman_e

Sony has hatched an ambitious plan to use its booming PlayStation and gaming business unit to support its other, money-losing efforts such as mobile devices. The company this week warned it would report steep loses in its handset division, which is struggling to sell devices. Sony's new plan is to use PlayStation as a hub for entertainment that it can stream to smartphones, tablets, and other devices. Andrew House, chief executive of the game unit, told The Wall Street Journal that it will likely offer its streaming service to non-Sony devices. "A streaming-based approach needs to have a very wide funnel of devices, and that inherently means a broad- and manufacturer-agnostic approach," said House. Sony recently unveiled a lineup of new smartphones, including the Xperia Z3 and Xperia Z3 Compact. Both of these devices will be certified to interact with the PlayStation 4, Sony's current gaming console. Sony said it will launch this streaming service in the U.S. before the end of the year.

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Shakezula84

Sep 18, 2014, 5:47 PM

Finally do a proper PlayStation Phone

They should really take this opportunity to finally make a proper PlayStation phone.

While I do understand they did the Xperia Play, it sucked. It was an underpowered phone. Make a solid piece of hardware and sell unlocked $600 to $700 would be a great idea. Make it compatible with the PlayStation Vita store and intergrate PSN into it (two things they didn't do with the Play) and follow through with it.
Problem with Sony is they have great designed, but are medicore in performance compared to other phones in the upper tier. Maybe the Z3 will be different?
They don't need to do another playstation phone, in fact they absolutely shouldn't... its a huge drain on resources they wont make back given their asinine strategy.
What they should do is create an official driver package to sync sixaxis controlle...
(continues)
 
 
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