ESPN Announces MVNO Launch Details
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Sep 27, 2005, 10:05 AM by (staff)
ESPN today announced a new brand for its planned MVNO wireless service, as well as new launch details. "Mobile ESPN" will launch officially during the next Super Bowl, on Sunday, February 5, 2006, although limited online availability will begin in time for the holidays. The first phone offering will be the Sanyo MVP - an ESPN-branded version of Sprint's MM-5600 that adds EV-DO high-speed data, similar to the forthcoming MM-9000 (which was approved by the FCC just last week). Mobile ESPN will make full use of Sprint's new EV-DO network to offer customizable ESPN content - including real-time scores, breaking news, commentary and analysis; fantasy sports information and team management; video and MP3 audio programming - on ESPN-branded phones.
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When will it stop?
Sign me up!