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Flipboard Buys Zite from, and Partners With, CNN

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Mar 5, 2014, 1:00 PM   by Eric M. Zeman

Flipboard today announced that it has acquired Zite from CNN for an undisclosed sum. Flipboard said it will integrate Zite's personalization technology and recommendation engine into its own digital magazine application. Further, Flipboard announced that its users will soon have access to CNN's content through Flipboard. CNN created three new magazines just for Flipboard, including Fareed Zakaria's GPS Daily, The Lead with Jake Tapper, and John King's Go Inside Politics. CNN says it will add more customized magazines to Flipboard over the coming months. Flipboard hooks into smartphone and tablet users' social networks and newsfeeds and delivers the content in a slick, magazine-like package.



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