AT&T Intros Sponsored Data to Shift Cost to Companies
AT&T today announced a new program that will allow companies that provide mobile web services to cover the costs of delivering their apps to consumers. AT&T has long expressed interest in the idea. It short, it will let app developers and content providers foot the bill for their customers’ data use. Data used by these sponsored apps will not count against consumers' monthly data allotment. Instead, the companies will pay AT&T for their content to be delivered to consumers. According to AT&T, sponsored data will not be treated differently or given priority access over other data. AT&T did not announce any companies that have yet signed up for sponsored data, but said it expects the service to be popular with app developers looking to improve uptake of their apps.
Google Pay Arrives to Fully Replace Android Pay and Google Wallet
Feb 20, 2018
Google today released Google Pay, the revised payment application and service that replaces Android Pay. Google Pay encompasses most features of Google Wallet and Android Pay in a single app, allowing people to use Google Pay to make payments online and via mobile devices.
Verizon Announces FreeBee Sponsored Data Program
Jan 19, 2016
Verizon Wireless today revealed FreeBee Data, a program that will allow consumers to access select data without it counting against their monthly data bucket. The program has two business models, according to Verizon, and both target content providers more so than end users.
AT&T’s Prepaid Plans Gain Access to Sponsored Data Program
Feb 20, 2018
AT&T’s prepaid customers are being given access to the company’s sponsored data program. The sponsored data program allows companies to sponsor the data usage for specific content on behalf of eligible AT&T wireless customers, meaning customers can consume select content and not be charged for it.
Verizon to Offer Sponsored Data
Dec 9, 2015
Verizon Wireless is prepared to test sponsored data, according to vice president Marni Walden. The program will allow businesses to sponsor apps or content that is accessed by customers on Verizon's network.
Just another excuse to keep tiered-data plans :-\
It'd be awesome if Netflix did this.
Well, I can dream...