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Nokia Filing Hints at Microsoft "Surface Phone"

Article Comments  16  

Mar 9, 2013, 2:53 PM   by Rich Brome

In recent filing with the SEC, Nokia specifically acknowledged the possibility that "Microsoft may broaden its strategy to sell other mobile devices under its own brand, including smartphones." Such filings with the SEC are legally required to lay out legitimate business risks, so that investors can make informed decisions. Similar filings in the past did not list this risk, indicating that Nokia feels the chances of Microsoft making its own phones have increased. The company may, in fact, have knowledge of such plans. At the very least, Nokia does not seem to have any assurances from Microsoft that they won't offer their own phone. Nokia is dependent on Microsoft for its Windows Phone OS software that powers all of Nokia's new smartphones. The filing explains that Microsoft-branded phones "could lead Microsoft to focus more on their own devices and less on mobile devices of other manufacturers that operate on the Windows Phone platform, including Nokia."

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Mar 9, 2013, 9:08 PM

Hopefully Microsoft doesn't follow Apple's lead

One company making both the software and hardware and not licensing that software out at all isn't ideal. That's great for making the hardware and software work better together, but not so good for innovation and consumer choice.
Well, I mean it is Microsoft. Wouldn't they natrually go with their own platform in windows phone? I'd be happy to see Microsoft start making their own devices, pretty much just to see what they can come up with. Any new competitor to the smartphone...
It's really not a good business strategy to deliberately undermine one of your main marketing partners....

If Microsoft wants to make its own phone, they should do like Google with the Nexus phones and commission an OEM partner to make the hardware...
What do you mean that business strategy isn't ideal? Apple is making a killing do that. They have one phone that outsells every other phone there is.

Mar 11, 2013, 4:35 PM

poor nokia

i hate to say this but nokia cant afford to have less sales rightnow..
I think the Lumia 920 has been doing a killing in Europe...but you're right....Nokia has been in MS's corner, it would be kind of jerk move for MS to do that....

Mar 11, 2013, 8:51 AM



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