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Viva Movil Opens First Store in Brooklyn

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Top message:  lol by JJinNYC   Jun 12, 2013, 11:36 AM

Replying to:  Re: "Cater To" =/= Exclusivity by obviousBROWN   Jun 16, 2013, 9:52 AM

Re: "Cater To" =/= Exclusivity

by yeahright    Jun 17, 2013, 5:43 PM

I am white, speak zero Spanish.... I would still shop there, store looks sweet. I wouldn't drive by it to go to another and wouldn't go out of my way to go to that store specifically, but there is no reason why a non Hispanic wouldn't shop there and buy a phone.

I see no reason why they can't cater, I deal with customers regularly that have a hard time with English. As a business owner why not market towards that segment, get an instant customer base in an over saturated industry, and still get customers of all origins stopping in when they walk by?

PS... I think they hang up here is a cultural issue for many of you, not a business issue. Don't hate the player Hate the game.

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