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Motorola V710

 

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How Planned Obsolesence Backfires

ceo2010

Oct 21, 2004, 12:59 PM
I always have had a suspicion that they purposely used that soft plastic on the front of the phone to make the phone easier to scratch so that when your 10 months, or 22 is up, you go get a phone cause the one you have looks like crap.

Well unfortunately for VZW, the phones started looking like crap 2 weeks after you bought it. Now they have to exchange all these phones because of the camera, and they can't use have these phones without replacing the covers. Way to plan ahead!
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Proto

Oct 21, 2004, 1:42 PM
A good friend of mine has been a manager for both AT&T Wireless, and now Cingular ... and he has always said Accessories make up a huge portion of cellular revenue.

That said, I can not understand why they would not have made the V710 with interchangeable face plates like the V600. Hell I had a dozen different colors and patterned face plates for my V60i. One gets banged up ... buy another ... wham new looking phone again.

Why would they opt out of that revenue by building a phone without that potential? Especially since it was so similar in design to the V600??
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ceo2010

Oct 21, 2004, 1:46 PM
If I had to guess, the Verizon type customer isn't into faceplates for the most part, therefore not a big sell point. They tried it with the timeport, not sure how that did, don't think they sold many.
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uNt0uChAbLe

Oct 21, 2004, 1:56 PM
The v710 is geared more towards a older businesslike individual which is why it is so expensive. How many "older businesslike" people do you see walking around with a Nokia with flashing lights and a 50 Cent faceplate? They consider the v710 a more sophisticated phone. 😳
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ceo2010

Oct 21, 2004, 1:59 PM
Well said.
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Proto

Oct 21, 2004, 2:28 PM
hmmm ... not buying it.

the V60 was the corporate work horse when it came out, and Moto had at least a dozen metal faceplates ($20 - $30 each).

the V600 was the high end phone on the Cingular/ATT side and it also had/has interchangeable faces.

I guess it is 6 in one, half a dozen the other in whether you get someone to plunk down $200 every one or two years for a whole new phone, or get them to shell out a few bucks every few months to make it look new again.
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uNt0uChAbLe

Oct 21, 2004, 3:52 PM
I can agree with that...the v60 was definately the workhorse...but it was still a basic phone that was geared toward all VZW customers...Cingular\ATT doesnt target businesses....look at their commercials..."I call this my 'Gotta take this' plan." Cingular targets younger crowds which is why they have much more "gadget" phones especially ones that accomodate more IM and TXTing. VZW targets more families and business-like people. The v60 was originally targeted towards higher end users but once everyone found out how durable it was they moved toward younger crowds and families. 😳
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