Smartphone Users - Be Scared, Be Very Scared
This doesn't surprise me in the slightest. Why not? The privacy "do not call" lists don't work either. This is just the next extension of Big Brother. You didn't ask to be advertised to, but your phone does every time you download or use an application. With the ability to locate you immediately with GPS tracking, it really was only a matter of time before Madison Avenue came to your wireless device. I suppose if you block all your applications, then you block the advertisers as well, but it's unlikely the public will do that. The insult is you'll probably have to pay to the incoming message...a message you never wanted in the first place.
I'm sooooooo glad I have a phone that allows me just to talk and nothing more.
I'm sooooooo glad I have a phone that allows me just to talk and nothing more.
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Could someone post the text (or give us a summary) for those of us fire walled)
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Advertisers Get a Trove of Clues in Smartphones
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LinkedinDiggFacebookMixxMy SpaceYahoo! BuzzPermalinkBy STEPHANIE CLIFFORD
Published: March 11, 2009
The millions of people who use their cellphones daily to play games, download applications and browse the Web may not realize that they have an unseen companion: advertisers that can track their interests, their habits and even their location.
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Smartphones, like the iPhone and BlackBerry Curve, are the latest and potentially most extensive way for advertisers to aim ads at certain consumers. Advertisers alr...
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comments (13)
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LinkedinDiggFacebookMixxMy SpaceYahoo! BuzzPermalinkBy STEPHANIE CLIFFORD
Published: March 11, 2009
The millions of people who use their cellphones daily to play games, download applications and browse the Web may not realize that they have an unseen companion: advertisers that can track their interests, their habits and even their location.
Skip to next paragraph Readers' Comments
Readers shared their thoughts on this article.
Read All Comments (13) »
Smartphones, like the iPhone and BlackBerry Curve, are the latest and potentially most extensive way for advertisers to aim ads at certain consumers. Advertisers alr...
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You have to download an unfriendly application. One that will datamine you. In that instance, don't download an application that is going to send your information to these companies and they won't know.
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I think the issue is that some "friendly" applications might be storing this information. This stuff has very useful purposes. Say that you have a music video program and through general tracking it finds out that most people who download the program are looking for top 40 hits. They would then start offering those hits to get the downloads.
But what if a company approached that video portal maker and said "Let us have the data you are already collecting. no names, but just the groups you assign them to so we can better target the adds we offer to those users. In exchange, we'll give you x amount per month and make your program ad supported so you can offer it free to customers.
But what if a company approached that video portal maker and said "Let us have the data you are already collecting. no names, but just the groups you assign them to so we can better target the adds we offer to those users. In exchange, we'll give you x amount per month and make your program ad supported so you can offer it free to customers.
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depends on if they do any notification for the custys to let them know what they are doin
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A lot of people don't read EULA, and just click through stuff to get the program running. The default for most "share" stuff is "allow".
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In that instance, the "friendly" app turns into an unfriendly one... stop using it, use an app made by a person/company that isn't going to turn into a sellout.
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I fail to see how this is terrible, a little creepy, yes.
Think about when you surf the net from a computer, and I mean when your just playing around, most of the adds that pop up have no interest to you because they are so generic. Now were talking about adds that are customized to what you like, almost like a personnel assistant catering to you. I live in somewhat of a small town with not much to do and I would love to have adds that remind me of what there is locally vs trying to sell me discount sporting event tickets when the closest Pro team of any sport is 300+ miles away, you get the point. As long as apps and websites like bank accounts and stock portfolios, etc. remain secure than who cares if a little bit of your information is...
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Think about when you surf the net from a computer, and I mean when your just playing around, most of the adds that pop up have no interest to you because they are so generic. Now were talking about adds that are customized to what you like, almost like a personnel assistant catering to you. I live in somewhat of a small town with not much to do and I would love to have adds that remind me of what there is locally vs trying to sell me discount sporting event tickets when the closest Pro team of any sport is 300+ miles away, you get the point. As long as apps and websites like bank accounts and stock portfolios, etc. remain secure than who cares if a little bit of your information is...
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