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Review: LG LX370

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Replying to:  Curious... How do you pick what phones you review? by irockash   Jul 31, 2009, 7:39 PM

Re: Curious... How do you pick what phones you review?

by Rich Brome (Moderator)    Aug 1, 2009, 3:18 PM

There are a few factors:

  1. There is generally more demand for reviews of higher-end phones. There are generally: A. people who do a lot of research and are willing to spend more on a phone, and B. people who don't care as much and won't spend as much. The latter group isn't as likely to read one of our lengthy reviews, so we focus on the first group.

    With that said, we'd love to cover all phones from mid-range to high-end, but we don't have the staff for that at the moment.

  2. We try to rotate among carriers and manufacturers. So even if there's a really major new LG for Verizon that just came out, if we recently did a bunch of LG or Verizon reviews, we might choose to review a different phone that week.

  3. We pay attention to what other sites are reviewing. Some phones are so major that we feel we have to review them no matter what, but there's a tier just below that where we might skip a phone if everyone else is also doing a review, so that we can offer something unique.

    For example, when the enV3 and enV Touch came out, everyone and their mother rushed to review the enV Touch. We knew that was going to happen, so we chose to focus on the enV3 instead, and we were one of the first sites with a full enV3 review as a result.

  4. We focus on the US market and phones that are most relevant to US consumers. That generally means phones offered directly by US carriers.

  5. The features and software of the phones are important. For example, the N97 isn't offered by a major US carrier, but it's Nokia's flagship phone for this year, and one the few S60 Touch phones out there. It's an important phone for Nokia and the interface is relatively new and a big deal (again, for Nokia) so we felt it was important to weigh in on it.

    There are other phones that are only incrementally different from previous models, and therefore not as interesting to us. Most BlackBerrys work like other BlackBerrys, and there are a lot of Verizon phones that all look and work pretty much the same, so those phones may not get as much attention from us if there's just not much new to talk about.

  6. We also pay attention to the buzz, although that cuts both ways. Obviously, if people are really excited about a certain phone coming out, we'll pay attention to that, and try to give people the verdict they'e been looking for. There are other times where there's almost no buzz around a phone, but we think it deserves more attention. We might choose review one of those "sleeper hit" phones if we feel people should know about it.

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