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T-Mobile Hits AT&T with Lawsuit Over Aio's Use of Magenta

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It's not even the same color, you twerps


Aug 28, 2013, 6:23 PM
The idea of a color on its own being a trade mark is kind of shady (omg punz) anyway, but these aren't even the same color.

Aug 28, 2013, 7:11 PM
Question: Did T-Mobile actually PAT to trademark the color magenta? If so, if someone actually took money for trademarking a color do they not have an obligation to enforce it?

Aug 28, 2013, 7:31 PM
Yes they have a patent on a shade of magenta.

Aug 28, 2013, 7:41 PM
is this why there are no magenta cars on the street? cus tmobile patent magenta?

Aug 28, 2013, 8:38 PM
They trademarked RAL 4010 magenta. Not a patent, I corrected myself. BTW they're not the only company that has trademarked a specific color shade.
T Bone

Aug 28, 2013, 10:45 PM
A trademark doesn't extend to everything, everywhere, it is actually quite limited. The T-Mobile trademark on magneta only covers the logos of wireless providers. If I was to start a fruit company using the same color in my logo, it wouldn't infringe because I wouldn't be in the same business as T-Mobile.

Basically, you can trademark anything which makes your company logo look unique or distinctive. at&t has a trademark on the 'globe' other wireless carrier can use a globe in its logo, but if I were to make a kind of duct tape that had a globe in its logo, it would be okay.

Basically, the standard is 'the reasonable person', if a 'reasonable person' could possibly confuse the color of the T-Mobile logo with the color ...

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