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Nokia Looking to Offer Each Network Its Own WP7 Flagship

Article Comments  1  

Jan 10, 2012, 5:53 PM   by Eric M. Zeman   @phonescooper

Nokia want to sell an exclusive Windows Phone device with each of the major U.S. network operators, said Nokia's U.S. chief Chris Weber in an interview with Fierce Wireless. "The most important thing we can do in the U.S. market is bring exclusive devices and opportunities to each of the carriers. Doing that exclusivity and giving them something unique allows us to get great carrier support. I think it's critical for us to be successful in the U.S. That's the way you get great carrier support." Weber did not indicate that Nokia has concrete plans to offer such devices beyond those already for sale with AT&T and T-Mobile USA. Nokia hopes to win over first-time smartphone buyers, too, with inexpensive WP7 smartphones to get them hooked on the WP7 experience and the Nokia brand. Nokia plans to market its U.S. devices heavily in the coming months.

more info at Fierce Wireless »

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Comments

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Vmac39

Jan 11, 2012, 2:12 AM

Sounds like a plan

As much as I like Windows Phone 7, Nokia will have a hard time getting Verizon on board. I remember reading an article stating that, Verizon would only support WP7 if it has LTE. Both Nokia and HTC have such phones planned for this year and Verizon has yet to want to support the platform. I believe that they don't feel the mind-share of WP7 isn't strong enough for them to actively support, despite the positive reviews from people who have tried or own the phones. It wouldn't hurt to have some of the low end Nokia WP7's on the smaller carriers, like Metro PCS and Cricket to increase exposure.

I can understand the mindset behind it but, at the same time, it really shows the bias that the carriers have towards WP7. Yes, Android sale and so ...
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