AT&T Sues Verizon for 'Map for That' Ads
AT&T has filed a lawsuit against Verizon Wireless for the "There's a Map for That" advertising campaign, which pokes fun of Apple and AT&T's "There's an App for That" campaign. The heart of the issue is the AT&T 3G coverage map that Verizon Wireless shows in the commercials. AT&T claims that the large holes in the ad suggest that there is no coverage in those regions at all, and misleads consumers to think so. The lawsuit complains, "By communicating that AT&T customers have no coverage in large parts of the country, Verizon is misleading the public about an essential component of the services AT&T offers." The map used by Verizon shows only AT&T's 3G network footprint, and leaves blank spaces where AT&T provides EDGE coverage.
AT&T sues the other three carriers...
Quit Whining AT&T
Its about time someone enlightened the world about ATT's terrible 3g coverage. I got the iPhone a year ago and have paid over 300 dollars in data alone but have yet to find a 3g signal, yet my friends on verizon get it everywhere for the same price. ATT needs to get off the teet, there are no copyright infringements in the ads, and they dont directly attack ATT. They didnt say anything about the edge coverage because its weak, no point in kicking ATT while its down. They are just educating people about the difference. They dont have a leg to stand on, the lawsuit is going to fall through the cracks.
Apparently, you haven't visited any major city in t...
Instead of wasting money and suing Verizon
They got a hard time about not allowing GV: instead of allowing the service, they sue google.
People poke fun at their (pathetic) coverage, instead of improving it, they sue over WORDING.
Verizon/Sprint's 3G Coverage on par with AT&T's 2.5G EDGE
Not to mention that on EDGE, I can send/receive SMS and email on my smartphone while I'm in a phone call... something that all of the CDMA carriers in my area cannot do.
Don't believe me? There's Google for that.
Just wanted you all to know that most of the the "3G" coverage that Verizon and Sprint tote around is on par with AT&T's 2.
I am not...
Even Sprint has More 3G Coverage than AT&T!
In terms of 3G Coverage, in order from most to least is as follows:
AT&T is mad because Verizon took the #1 spot.
Just wait till the Storm 2 (which is already released), Motorola Droid, HTC Droid, and maybe...
If the AT&T network really sucked that bad and data experience was crap, why did they post their best ever quarter for net adds and best ever for churn.
AT&T has the lowes...
Verizon's Next Commercial
A man with a map of Verizon's coverage on one side of him and a map of AT&T's coverage on the others. His opening line should go...
"Hi Im a Verizon customer because I want the most out of the money I spend. I studied these maps between Verizon", (he points to the Verizon's network), "and their leading competitor." Points to at&t's network. "they looked the same till I did this" removes the voice aspect of the maps and now only shows the 3G coverage. "why would I spend $30 on data for 3G speeds with at&t, when I can't even use it wherever I go?"
The camera zooms in to just him and the Verizon 3G map
"I chose Verizon becau...
I have little love for either VZW or AT&T, as they unfairly dominate the domestic wireless landscape. However, fierce competition...
A few points to consider
So, que the low blows to AT&T. Some things to consider though
- Verizon knew this was coming. A company this well managed does not launch an aggressive campaign without a solid defense. By the time we see changes if any to the ad campaign, their objective will...
Voice and Data at the same time
This is competition at its finest. In the end no one is going to win. VZW is digging hard because they can't pull ppl in with "the cool phone".
Anyone who sells this stuff knows we are a million times ahead of regional coverage and some carriers are better in other areas, leaving no choice but for the most part ppl go with "cool" or who their friends have.
The thing that gets me is
Every company has a magic marker that "expands" their actual coverage.
AT&T's EDGE Network Coverage is USELESS Anyway
AT&T Fanboys need to stop misleading about this lawsuit
I seen that coming
I was wondering when AT&T would start...
I guess they aren't up for any more negative publicity considering the iPhone fiasco.
Verizon's Maps are also wrong as well...
I can tell you firsthand they do not have the "seamless coverage" they illustrate along the southeastern United States, especially along the coast.
The irony too is that in this market Verizon Wireless's 2G/Voice coverage is inferior to AT&T's as well.
btw the phonescoop forum layout is terrible. They gotta change this crap
1) Tends to avoid mentioning Microsoft by name. Usually refers to "Vista..." or "PC..." generic terms.
2) Apple likely had nothing to do with it.
What Goes Around.....