T-Mobile Courting iPhone Users Anew By Offering 3G
Updated: added link to T-Mobile blog post
T-Mobile USA plans to more aggressively target users of the Apple iPhone, even though T-Mobile itself does not sell the device. Starting this week, T-Mobile will have the iPhone 4/4S in its retail stores to be used for demonstration purposes (not for sale). T-Mobile hopes to sell SIM cards and cellular service to owners of unlocked iPhones. T-Mobile also revealed that it has shut down 2G GSM/EDGE services across 80% of its 1900MHz PCS spectrum and has migrated its 3G network from its AWS spectrum to its PCS spectrum in parts of Seattle, New York, and Las Vegas. This means T-Mobile iPhone subscribers in those areas will have access to 3G speeds in some neighborhoods. According to T-Mobile USA CTO Neville Ray, T-Mobile is seeing iPhone 4S data speeds that are 70% faster than those offered by rival AT&T on its HSPA+ network. T-Mobile is in the process of refarming its 1900MHz spectrum from 2G to 3G, in part so that it supports the 3G bands used by the iPhone. Ray said that it will have a "material" HSPA+ 3G footprint in the 1900MHz band by the end of the year. T-Mobile will use its freed up 1700MHz AWS spectrum to deploy LTE 4G starting in the second half of 2013.
Apple Watch Series 3 Supports Carriers' One Number Calling and Messaging
Apple this week announced the Apple Watch Series 3 with an optional cellular radio. The LTE radio makes it possible for the smartwatch to connect to cellular networks on its own, without a nearby iPhone.
Apple Refreshes the Apple Watch with LTE
Apple today updated its smartwatch with several new features. Notably, the Apple Watch Series 3 gains an optional LTE radio for connections when phones aren't around or available.
Google Intros 'Zero-Touch' Android Enterprise Deployments
Google today made it easier for businesses to configure and deploy Android handsets to employees with a new tool called zero-touch enrollment. Google says zero-touch lets companies configure purchased devices and ship them directly to employees completely preconfigured with corporate policies and controls all in place.
Asus Brings ZenFone 4 Lineup to U.S.
Asus recently announced plans to bring its ZenFone 4 series of phones to the U.S. unlocked market this year.
T-Mobile Talks Up Coverage Improvements, iPhone Deals
T-Mobile said it has doubled the number of square miles covered by its LTE network over the last year, according to a blog post written by CEO John Legere. T-Mobile is on track to blanket another 600,000 square miles of area with LTE by the end of the year.