HTC One (M7 / GSM)
Info
Photos
News
Forum
Reviews 14
‹ all discussions
New naming scheme
I had a customer with a heavy accent call me asking about this. He just couldn't grasp that The One, the One S, and the at&t phone the One X, were different devices. I think I spoke to him for about half an hour trying damn hard to explain to him these are totally separate devices. I didn't get through to him. Anyways, they need a new naming scheme pronto. What will their phone names be like in a few years? The One XXVC+- Type R? Too much to remember for a customer.
...
This One, That One, The Next One, The One After That, and so on...
...
So the One X is the predecessor to the One.
I can't blame a marketing guru for this stupid decision because being utterly clueless seems to be a hallmark of a successful marketing executive, but somewhere in that chain of command in HTC there ought to have been someone WITH A CLUE who would have noticed that this completely violates decades of precedence established for the naming of technological devices.
I hope this hurts HTC's sales of this device substantially. I am so sick of stupidity like this in the world. I think this is even worse than GM's decision to sell the Chevy Nova in spanish-speaking countries ("Nova" sounds like "No va" in espanol which means "it does not go") It's not as funny as GM's bad decision, but I thin...
(continues)
...
um. No. the X in One X stands for Xtra old. the one in the HTC ONE stands for ONE phone to rule them all.
...
‹ all discussions