Phone Scoop

printed July 2, 2015
See this page online at:

Home  ›  Phones  ›  BlackBerry  ›

BlackBerry Z10 (CDMA)


Info Photos Reviews  5 News Forum  

Back to message list

Top message:  BB Swan Song by MadFatMan   Feb 2, 2013, 5:56 PM

Replying to:  Re: "I want to know who is going to buy this phone." by MadFatMan   Feb 4, 2013, 9:43 PM

Re: "I want to know who is going to buy this phone."

by HawkeyeOC    Feb 5, 2013, 12:31 PM   edited Feb 5, 2013, 12:48 PM

MadFatMan said:
How are we supposed to take a company seriously that.
● ignored Apple as a viable competitor.
● took more than two years to bring BB 10 to market
● spoke openly about selling off their hardware division NOW wants consumer faith in the same hardware
● the z10 is obviously a transitional device geared towards die hard bb fans and people that want to have the 1st of everything lacking substantial value to the everyday consumer
● no native cloud storage offering
● no pandora, Netflix, Hulu , gmail, spotify, etc...

Well to answer your questions:
●Blackberrys origins are in the business market. When Apple introduced its phone (I got a chance to play around with one at MacWorld when they introduced it) it was oriented to the mass consumer market. Not the market that was buying smartphones at the time. Remember Steve Jobs at the time was carrying around blackberries and considered them their number 1 competitor.
Blackberry didn't ignore Apple, they just admittedly failed to respond to a fast changing market quickly. They publicly stated that they got caught off guard!
●Apple and Google took just as long if not longer to bring their OS's to the market. Neither one had an existing platform at the time. A new perfect OS doesn't pop up magically overnight you know.
●Discussions of "parting out" or selling parts of the company have only been done under the new management. A public company has a duty to its shareholders to explore all viable options so if BB10 does not return what shareholders expect, the company may have to be broken up some in order to survive. So plan B may be selling a hardware division or licensing out the software, etc. Old management had too much arrogance and no experience communicating any of the turnaround efforts underway for the last couple of years.
●Z10 being a transitional device with no value to the consumer? Wait and see if this is actually the truth. Unless you have been playing around with their beta devices for the last year you or I or anyone isn't qualified to make this type of statement.
●No native cloud storage? This is nitpicking. I use iCloud on a regular basis and its full of both great things, major deficiencies in not working outside its own limited ecosystem and bugs. Its not a finished product.
Dropbox works well for many.
●no pandora, netflix, etc.
This is also nitpicking. If any one of the apps you named is a "deal breaker"..wait a little for them to come out or get yourself a phone that has what you need. gmail for me is best accessed through an email client anyway which blackberry does better than anyone. Their own interface is horrible for me.. Any major app deficiencies will be addressed sooner rather than later..

A brand new platform won't be 100% perfect for 100% of users out there on day one. If you buy on day 1 you should know the risks. No platform (Google, IOS, WebOS, Windows, or anything else you can think of) was 100% either.
Using your reasoning, we really shouldn't take any new OS or the company behind them seriously.
The iPhone was a 2nd attempt for Apple by the way. The first was the Newton (had one) and when that bombed, what later became Palm picked it up and made it a success.

Amazing how things come full circle sometimes

Report to moderator


Reply You must log in to reply.

Back to message list

Subscribe to Phone Scoop News with RSS Follow @phonescoop on Twitter Phone Scoop on Facebook Subscribe to Phone Scoop on YouTube Follow on Instagram


All content Copyright 2001-2015 Phone Factor, LLC. All Rights Reserved.
Content on this site may not be copied or republished without formal permission.