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Windows Phone 7 Will Be Locked Down, Apple Style

Article Comments  32  

Mar 15, 2010, 2:49 PM   by Philip Berne

Engadget is reporting that the Windows Phone Marketplace for Windows Phone 7 Series will be the only way to load apps onto the upcoming devices. Like Apple with its App Store, Microsoft will approve or reject new app submissions, according to Engadget's interview with Todd Biggs, Director of Product Management for Windows Marketplace for Mobile. Microsoft claims that it will avoid Apple's well publicized App Store troubles by maintaining a transparent and predictable approval process. Biggs also offered additional details on the upcoming Marketplace. Apps can be purchased either from the phone or through the Zune desktop client, though apps for the Zune HD will not be compatible with Windows Phone 7 Series and vice versa. Once a customer has downloaded an app, it can be deleted and downloaded again at a later date, as apps are linked to a customer's Microsoft Live account and not the device itself. Developers will be able to set parameters for trial periods within an app, either a set time before expiration or a more app-specific limitation. Developers will need to pay a $99 yearly fee to submit apps to the new Marketplace, even if those apps are free or ad-supported. Biggs promised more details on Marketplace policies in May.

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bluecoyote

Mar 15, 2010, 3:28 PM

Quality Control Standards

That's what this is all about. Microsoft is doing this because simply allowing developers to publish shoddy software onto a platform frustrates a large percentage of users. This was commonly the problem with Windows Mobile back in the day (or if I DID have problems it was blamed on 3rd party software... utter BS.)

In other words, it's to keep people from downloading a piece of software that when used as intended may prevent them from receiving text messages, etc.

(Welcome to the world of Android!)
Are you saying there are Android apps that interfere with recieving txt?

As a developer what do you think about the $99/yr charge to submit apps?
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Bluecoyote is just mad that Droids are better than Iphones and likes to try and make himself feel better by bashing Android interfaces and tout 3 year old out dated Iphones. 🤣 🤣
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That's no excuse.

Microsoft could have a marketplace for approved software without blocking out everything else, just as they once did with the Windows Marketplace for PC software and hardware.

This is nothing but a money and power grab.
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flip mode

Mar 16, 2010, 9:56 AM

So much for MicroSOFT's future..

There is no way in hell I'm going in reverse to get a locked down phone. What the hell is the point. Why not just surrender your checking accounts over to microsoft. They're so greedy it sickens me but it doesn't surprise me. Thanks but no thanks, there are alternatives which offer more choice, like Android and dare I say even the iphone has more leg room. That's like saying "all pc's will only be able to load software thru microsoft's online market. well so much for PC being the industry standard.
justfinethanku

Mar 15, 2010, 5:58 PM

VS the iPhone.... why the constant comparison??

oops... you thought I was going to bash the iPhone... haha, nope.

I like what Microsoft is doing, exactly what it does best. They waited a little while, watched how everything panned out and then started taking the ideas that worked to use as thier own.

Ford designed the assembly line, everyone else uses it because it is the best way to make cars.

Apple designed the modern smart phone(seriously, at this point there is NO QUESTION about this fact.) Everyone else it using the design premise because it seems to be the best way to make phones.

Good call Microsoft. I honestly hope you make a decent operating system, because as much as I love my iPhone, I LOVE new gadgets!!!!!!!!
I expect a suit against Microsoft by Apple pretty soon for doing this.
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I don't like the modern smartphone. Give me the "Pocket PC" any day!
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