As a non-biased observer (non VZ supporter or hater), I will give my objective view on the situation with grandfathered unlimited data and upgrades:

We all know that it is a very bad policy and very anti-consumer that VZ requires a person to be on a limited data plan to receive the phone subsidy. Grandfathered data plans should count too. I do not want to hear "well vz does not have to subsidy your device..."Technically vz does not have to, but it is standard practice for allowing grandfathered plans/data features to upgrade to receive discounted phone. The way the industry is set up in the US, this is an expectation on a postpaid contract plan.

For a customer to expect this is not far-fetched at all.. VZ is going against the norm by taking such a stance, showing disloyalty to its loyal customers. I feel like only VZ fan boys and employees would take such a cold stance as "tough luck..VZ does not owe you anything". It is obvious that this is sticking it to its customers. It seems like Vz goes in spurts of doing ok, and then of making very bad anti-consumer policies...and apparently it is going through the latter cycle again.