VZW skips iPhone
Verizon passed on exclusive 5-year iPhone deal
By AppleInsider Staff
Jan-29-2007
08:00 AM
Verizon Wireless passed on the chance to be the exclusive distributor of the iPhone almost two years ago, balking at Apple's rich financial terms and other demands, according to a published report.
The USA Today on Monday cited Jim Gerace, a Verizon Wireless vice president, as saying the iPod maker and No. 2 U.S. wireless carrier just could not come to terms on a variety of issues.
Among them, Apple reportedly wanted a percentage of the monthly cellphone fees, a say over how and where iPhones could be sold, and control of the relationship with iPhone customers.
"We said no. We have nothing bad to say about the Apple iPh...
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"They would have been stepping in between us and our customers to the point where we would have almost had to take a back seat âĻ on hardware and service support," Gerace added.
and people say VZW does not care....if they had signed and then you had to call apple about your phone and not VZW people would complain about that...as it is now they will complain aboutnot having the iphone one VZW.
Why a mistake? Well because even though the iPhone's pricepoint means that its a phone thats going to be more heard about than actually bought, it is potentially a powerful image/flagship weapon. Cing's image is not that great, despite all the adveritsing, but Apple's image right now is awesome/i>
Anyways, to paraphrase the rest of what i was saying, the Apple bearhug really benefits Cing's image (which is currently still so-so), and the iPhone, like it or not, is an iconic phone, a real game-changer of the likes we haven't seen since the intro of the RAZR, but more so. Its what phones are going to try to be for the next five years or so.
While there are alternatives, like the Prada, no tech company designs like Apple, and Apple has patented most of the good stuff in the iPhone. So the best you can hope for from LG et al is something like what would happen if Hyundai tried to do a Porsche knock-off... all you can hope for it that its 'good enough', and it'll never be nearly ...
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Don't kid yourself, Apple makes a great product. Yeah, the marketing helped, but you can't hit it out of the park the way Apple has on marketing alone. You can only fool some of the people some of the time.
Everyone has taken their shot at the iPod (Sony, Samsung, Microsoft, Creative, SanDisk) and everyone has failed against it... the market has spoken. Honestly, dancing silhouette people won't get you 80 percent marketshare by themselves. đ
Which is why VZW should team up with them when they get the opportunity, and not pass on 'em a second time. âšī¸
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I think you're really underestimating what an iconic product can do for a company's marketing and image. Cing (sorry, AT&T) is going to shove this thing in everyone's faces like you've never seen for the next two years, and its hard to imagine it not helping them some, unless they totally blow the ad campaign.
Hey, its easier/faster than making their network as good as VZW's, or fixin' their customer service, right? đŗ
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tri-mode-only said:...
Exactly! that's the reason Cingy took it! they need it in order for them to keep growing, VZW doesnt need it that bad cause they have customer loyalty because of their network just like apple has customer loyalty because of their brand. Its a win/win situation for Cingy. If apple wouldnd have such absurd terms and would go with VZW i think VZW would be the largest Wireless Provider in terms of customers and best in service and Apple would win even more by selling the most iphones then they will now with any other carrier and that is part due to the high class customers VZW has that are willing to spend extra $ on better products just like Apple customers are. I think VZW/Apple have the same type of cus
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All of your music is Itunes, it won't play on anydevice other than the Ipod. So you can either not have your music, or get an Ipod again...
I think it started with a lot of buzz, people wanted the hot new item, and once they got one, they were stuck with it.
I myself wouldn't want to do that, since its a hassle and you would lose a bit of quality, but the option is there if you want to play your iTunes music on something other than an iPod.
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Instead, they are going to return the player that they got from aunt mildred for christmas and get that new Ipod...
droneboy said:
The general Ipod user isn't going to want to do that either, either because they don't know how, or as you stated, don't want to waste CD's transfering all their music over to clean MP3's...
Instead, they are going to return the player that they got from aunt mildred for christmas and get that new Ipod...
Yep, though chances are the player they got from aunt mildred for Xmas WAS an iPod.
If not, and they return it for an iPod, well, picture Steve Jobs shrugging and going, "So what's the problem?". đ
Seriously though, I dunno what you think is gonna happen here... Apple sure isn't going to drop the DRM on their iTunes dloads anymore than its competitors are. At least there's a...
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A lot has changed and I think Apple knows it made the best choice for itself by choosing Cingular. I can't even imagine how much differently the final product would have turned out if Verizon had its fair share of input. It would be horrendous.
Cingular's image isn't that great? Well its been getting them more gross adds every quarter than any other carrier since 2003. Check some brand recognition polls and see where it's been. You'd be surprised. It recently ...
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RUFF1415 said:
A lot has changed and I think Apple knows it made the best choice for itself by choosing Cingular. I can't even imagine how much differently the final product would have turned out if Verizon had its fair share of input. It would be horrendous.
You got a point here... Verizon's aggressiveness/arrogance likely would've precluded them from implementing the iPhone 'mostly Apple's way', as Cingular is doing. The plus side is, once Cing starts clubbing VZW about the head and shoulders with the thing for a couple of years, VZW will be much more amenable to cutting a deal with Apple that both sides can live with.
Cingular's image isn't that great?
It really ain't. That...
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SystemShock said:Check some brand recognition polls and see where it's been. You'd be surprised. It recently received a 90% preference over the AT&T name and has been referred to as the most "youthful and hip" brand name in wireless across the board among market analysts. Also, it's a general consensus that of the 160 million cell phone users in the US, more people recognize the Cingular name.
LOL. Cingular more recognized than AT&T? I think you should ask for your money back from whoever did that poll. đ
In any case, its a moot point. You're now AT&T, so learn to luv it.
I never said Cingular was more recognized than AT&T...that would be absurd. However as far as wireless ...
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What day do you guys officially become AT&T anyway? And is it going to be AT&T or AT&T Wireless?
As far as the image goes, they'll be keeping the orange accent color for the mobile branch as opposed to only using the more dominant trademark blue. The "Raising the Bar" slogan will be used throughout the transitional campaign and it is likely some form of that slogan will be incorporated into the final marketing strategy.
As far as the actual name goes, it's slated to be simply AT&T. No identifier included. I per...
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Still, I'd somehow expect the marketing boys to get their hands on it... turn it into something like 'AT&T Freedom'. You know how it is. đ
No, I think it was smart that Verizon said no to Steve Job's terms because whenever you introduce another layer of support into an organization as large as Verizon's, you're asking for a minor nightmare. Customers don't care who's job it is to provide support for their phone, they just want it now, which is not something VZW would be able to do gracefully under Apple's terms.
There is nothing appealing about the iphone in my opinion its going to be a wreck especially being on that crappy inferior cingular network!
New_2_T-Mobile said:
I agree verizon knows what the hell they're doing, they're are NUMBER 1 in the wireless business because of the smart moves they make!
There is nothing appealing about the iphone in my opinion its going to be a wreck especially being on that crappy inferior cingular network!
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