Dobson Cellular One Dealers
Any dealers have any advice on going up against a retail store that is about 100 yards away from you?
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Hey now, we all gotta make a living. I worked for Dobson for 6 years and 2 of them were as the manager of the store that I am now competing against. Just thought I would search out some "friendly" advice 🙂.
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It's possible. People tend to dislike retail stores because people there mostly work on commission. One of the stores I work at is in the same (small) town as a retail store. And, it's located in a mall, and we are just a stand-alone store. We STILL get tons of people coming to us because we have the best customer service. When workers get paid commissions, they don't are about the lady who is in the middle of her contract and comes in with a question. We take care of her and not only will she come back to us when she renews, but will advertise us via word of mouth.
It's definitely doable.
It's definitely doable.
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we are up against radioshack in my town..i work up in pa...most of our customers are referred from friends radioshack has crap customer serv, but better prices...we are trying to find other phone distributor options besides cellstar/brightpoint to be able to price more competitively...you have any ideas?
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that people don't like dealers...
Simply put, a dealer works off of commission, & many dealers will not deal w/ customer service issues. They send them to us... a corporate store.
When I worked in retention I dealt w/ very few dealers who really seemed to give their all... Oddly enough, these few stores I remember vividly were located in Kentucky.
Simply put, a dealer works off of commission, & many dealers will not deal w/ customer service issues. They send them to us... a corporate store.
When I worked in retention I dealt w/ very few dealers who really seemed to give their all... Oddly enough, these few stores I remember vividly were located in Kentucky.
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actually, no. I meant what I said. At our stores, we don't work off of commission. For that reason exactly. All the corporate stores around here do. We have probably the best customer service out of any store in Michigan...
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The dealer gets paid on every activation that gets puts on... so yeah, someone in your organization is getting commissioned on every sale. Just because you're not seeing it doesn't mean it's not getting paid. Commission works as incentive to sell, but you can't sell without customer service, it's the nature of the biz. I know of reps that make between $50k and $100k a year working for the corporate stores. Do you think those sales have nothing to do good customer service yielding repeat business and referrals? That is exactly how they rake in that much dough!
There is a deep rift between the retail stores and dealers, and it is because each perceives the other as competition. It is possible to manage this by coming to the understanding tha...
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There is a deep rift between the retail stores and dealers, and it is because each perceives the other as competition. It is possible to manage this by coming to the understanding tha...
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I'm going to have to disagree with you there. People do not "tend" to dislike retail because they work on commission. If the retail manager is doing their job, they are training their staff to meet and exceed the customer's expectations, and the commissions will come off that. Where we are the dealers are -generally- poorly trained and retail deals with all the problems because they refuse to go back to the dealer. It's not the reps faults that they are not provided the proper training, or need to learn Cell One, Sprint, and Dish Network, say and simply can't absorb all that info.
Retail doesn't talk smack, we just smile and go with it. After we solve that problem you know that customer will see you as their personal expert and come back ...
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Retail doesn't talk smack, we just smile and go with it. After we solve that problem you know that customer will see you as their personal expert and come back ...
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i struggled with this all the time when i worked for a dealer of Cell One...untimatly it is the reason i decided to work for another dealer. You really have to have a strong ISR that cam help you gets lots of promo material and a boss who spends their comp dollars right. Build a good repor with the customers you do have and shop the retail store on your day off. Find out if there is something they are doing that you aren't. Keep your head up though I'm sure you can do it
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