3rd-4th Quarter
Samsung M520
razr2 v9m
possible htc touch!
if this wimax thing roles out fast, a new palm
the new LG LX-375 slider
the sanyo pro's
the rokr z6m
heard there will be the first ever cdma gsm world blackjack phone !
a new edition to the upstage line
a lot of samsung level entry devices
the pearl 2
so in conclusion this will be a great holiday season.
I happen to like some of the phones Sprint offers, but when you see there new commercials "Sprint Speed" it doesn't catch the attention of the normal consumer.
At least the old "two hundred oxen" commercials with that old Sprint guy were memorable and demonstrated to the buying public what made Sprint different and supposedly better than the other guys; clarity!
Nextel had a winning ad campaign too with Nextel.done!
Now, together, they can't seem to put forth any type of unified message that is both catchy and appeals to the audience. Instead, we're drawing imaginary "light" pictures and talking about what we used to dream about when we were kids. Who cares?
You know wha...
(continues)
when you put a t-mob ad next to a vzw ad next to a at&t ad, the only difference is the name.
you constantly hear, best, better, strongest, least dropped calls, yada, yada, yada.
sprints new advertising company wanted something different. they want to set themselves apart by, instead of telling the consumers why sprint is better than the others, and instead just tell them why they want sprint.
My point is that saying you have a better product is not name-calling or mud slinging, it's smart advertising. Verizon has made a name for themselves with the "can you hear me now" slogan, which gave them the reputation of having great coverage.
AT&T is now selling their "fewest dropped calls" message, and managed to gain a little ground on Verizon as a result. Like it or not, slogans work. People remember dumb little catch phrases. Remember "Where's the beef"?
I am also saying that these new commercials really ...
(continues)
My beef has been with the idea of dropping the Nextel name and branding altogether. Brand names that identify specific and unique products have been maintained by other companies for years. Xerox, synonymous with copiers. Weed Eater, synonymous with weed trimmers. Hyster, synonymous with fork lifts. Most of the aforementioned companies are actually owned by larger corporations bearing a different name.
Those companies realized that changing the name of those products would have been disastrous. At one time, Weed Eater was owned by White Conso...
(continues)
jrfdsf said:
Eventually, people get the idea that you don't know who you want to be.
i honestly think sprint is headed that way anyway. they've changed their advertising angle so many times...