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Qualcomm Reveals Plans for Massive U.S. Mobile Video Network

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Not So Sure About This

viper

Nov 2, 2004, 9:14 AM
Wait just a minute. Was 3G not supposed to do this for us. Why do we need another network? Oh i see 3G was over-hyped.

Who is going put entirely new chips in their phone? That adds cost and the volume potential seems limited in regards to driving cost down.

Why not integrate a digital radio or TV reciever into the phone as TI intends to do. Then you get free content and you can sell lots and lots of digital TV/cellular chip sets?

I just don't know about this. It might be that the operators realy want this and asked for it but i have doubts.
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CainMarko

Nov 2, 2004, 9:27 AM
ummmm.... both technologies listed for this ARE 3G.
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viper

Nov 2, 2004, 10:40 AM
They are building another network to carry multi-media. It will use an OFDM air interface.

The idea of 3G, which was always over-hyped) was that you'd stream multi-media over the 3G network to your phone.

The idea was not to build out WCDMA or EV-DO networks and then to build out a broadcast network on top of that which what this is or perhaps more accurately 3G was not sold to the masses in that way.

Plus who is going to watch video programming on those little screens? I can see that working in places where public transportation is very popular (Europe, japan) but not so much in car happy USA.
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Rich Brome

Nov 2, 2004, 2:22 PM
viper said:
Wait just a minute. Was 3G not supposed to do this for us. Why do we need another network?

Not exactly. 3G is great for video-on-demand, but not so much for live TV content.

We need new networks like this for live TV because:
  • Video of any decent quality - even for small screens - is very data-intensive. A 3G carrier's worst fear is a video service becoming too popular, because it could completely clog a network very quickly, even with 3G.
  • Spectrum in the U.S. for 3G is scarce. Unlike Europe, we don't have new spectrum for 3G yet - we're will stuck with the same spectrum we've had since the PCS auctions.
  • 3G is 1-to-1, not broadcast. This is about broadcast. With 3G, if
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viper

Nov 3, 2004, 8:52 AM
Richard,

I think you made a good argument but i still doubt the viability of this network in the US. I mainly doubt it because America is car happy and you can't drive and watch TV. It could stick in japan or korea. The Europeans, according to a recent study, apparently don't care for mobile video but that could change and they also use more public transportation than public transporation phobic americans.

I also don't see the downtime for people to use this. Are you going to sit there in a restaurant with your friends and watch TV on a 3" phone screen. I don't think so. A quick sports score is better captured otherwise and TI and samsung are out there with making or working on cellular/TV chipsets already.

I don't think this is a...
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