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AT&T Confirms Device Upgrade Fee Rising to $36

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What it really proves...


Feb 10, 2012, 10:50 PM
..is that "upgrade" fees are just a dishonest way for them to back off from an advertised phone price. Are we really to believe that having a 1GHz processor makes it cost more to type an IMEI number into the system? Of course not. It shouldn't be called an "upgrade fee", it should be called a price reversal.

There is absolutely no honest and legitimate reason to have an "upgrade fee", except to make up for the fact that they lied about how much they were willing to sell the phone for.
T Bone

Feb 11, 2012, 1:03 AM
The upgrade fee is an attempt to recoup some of the cost of the discount, yes.....it is also a fee that very few people actually pay and which at&t employees are encouraged to waive whenever doing so will calm down an unhappy customer...

The policy is that whenever someone asks for the fee to be waived, just waive it, it ain't a big deal, don't put up a fight over it....indeed, if an employee puts up a big fight and absolutely refuses to waive it, and it becomes an escalated situation, that employee is severely disciplined and may even lose his job

The only thing an employee is not supposed to do is proactively offer to waive it....the customer has to ask for it...but if they ask, it is almost always granted....

Basically, if you ar...

Feb 11, 2012, 10:05 AM
And/or you could also lose your life if an irate customer point-blank shoots you... Granted, it doesn't happen often.

Feb 11, 2012, 10:47 AM
Thats not the truth. I work for sprint and they were the first to raise upgrade fees i believe. anyway in an internal message sent out last month it said that we saved over a billion dollars in not giving out credits or waiving fees. im not sure if at&t is ok with losing a billion dollars to keep a customer happy. if they get mad and leave they are hit with a termination fee. either way we make money.
why the raise? i have no idea. the way i phrase it is "just like a new customer there is an activation fee". makes them feel like they are getting the same special treatment as a new

Feb 13, 2012, 6:54 PM
lol hold on. not sure if i follow your train of thought sprint guy. this is an upgrade fee. typically when people upgrade, their contracts are out. so what termination fee are you talking?
and as far as a "special treatment" there are always promotions to draw in new customers. in all honesty, new customers get better treatment than existing customers. so enough of your jargon that sprint has trained you on. they used to do the same to me but i at least saw through the lies we shove to customers.

Feb 16, 2012, 7:59 PM
Upgrades are allowed to be done up to 4 months before the agreement is up. They are still in contract though. I wasnt saying talking about me in that post. i was replying to a person that said something about at&t would waive them on the spot. If they sell the phone to them and the fee is added to the next bill and they bring it up later that they want it removed its probably past the return date. i dont agree with the upgrade fees that is just how i communicate it to the customer before i start the sale.

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