AT&T Parcels Out 1,000 Free Rollover Minutes
same thing this year
Didn't they do the same thing for their at-risk customers a month before Verizon launched the iPhone in February?
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I know that people tend to think that big companies like at&t are omniscient, but they really have no way of knowing who is 'at risk' of leaving for Verizon or anywhere else....they can't actually read anybody's mind and they don't know whether or not you're thinking about leaving...
I'm no longer an at&t employee so I have no idea why this is being done, what I can tell you is that minutes are CHEAP and at&t tends to give them away like candy anyway....whenever someone demands credits for something employees are told to first offer rollover minutes before offering monetary credits.
And customer service agents have the authorization to credit a customer up to 5,000 rollover minutes.....so 1,000 is really a very small amount...
But n...
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I'm no longer an at&t employee so I have no idea why this is being done, what I can tell you is that minutes are CHEAP and at&t tends to give them away like candy anyway....whenever someone demands credits for something employees are told to first offer rollover minutes before offering monetary credits.
And customer service agents have the authorization to credit a customer up to 5,000 rollover minutes.....so 1,000 is really a very small amount...
But n...
(continues)
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Yes, rollover minutes are one way of trying to keep people happy. I think it is more or less what the other post said... The iphone (att's baby) is going to some other companys, such as sprint. So they are trying to keep what people they have. The rollover credit offers that are being sent out are being offered to higher tenured customers, but like you said rollover minutes are nothing to them, so me-too offers are good as well.
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In fact, their customers have INCREASED in the last year, increasing customers in the midst of an economic depression is quite a feat.
I know that people think at&t is centered 100% around the iPhone and that without the iPhone the company would crash and burn.
That's not even close to true. at&t became the nation's largest carrier in 3rd quarter 2004, nearly 3 years BEFORE the iPhone.
And at&t has been preparing for the iPhone for the last 2 years by switching to Android. Today, 3 of the 5 best selling at&t phones are Android phones. The combined sales of Android exceed the sales of the iPhone.
In addition, the Verizon iPhone has been....not quite a failure but nevertheless a disappointment, it hasn't sold a fraction of wha...
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I know that people think at&t is centered 100% around the iPhone and that without the iPhone the company would crash and burn.
That's not even close to true. at&t became the nation's largest carrier in 3rd quarter 2004, nearly 3 years BEFORE the iPhone.
And at&t has been preparing for the iPhone for the last 2 years by switching to Android. Today, 3 of the 5 best selling at&t phones are Android phones. The combined sales of Android exceed the sales of the iPhone.
In addition, the Verizon iPhone has been....not quite a failure but nevertheless a disappointment, it hasn't sold a fraction of wha...
(continues)
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AT&T is losing customers because they use mass-rape as a scare tactic when customers try to leave.
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