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Google Says Nexus One $350 'ERF' Is Necessary

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Top message:  Man Up. Stop crying. And look at the facts people. by cwcanty   Jan 13, 2010, 12:10 AM

Replying to:  Re: Think about what you just said... by Otowncell   Jan 13, 2010, 10:01 AM

Re: Think about what you just said...

by Kagehiru    Jan 13, 2010, 11:40 AM

Google sells the phone to Tmobile at a loss. essentially subsidizing T's purchase. In exchange, Tmobile promises to pay Google a sum of money after a set period of time, usually 3-6 months. By doing so, Google gets to sell more phones at lower price points and Tmobile has time to generate revenue from the customer they sold the phone to. If a customer breaks their contract before they've achieve ROI, both companies lose.

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