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Japanese Carrier To Launch MVNO In US

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No cool new phones?

pauldg

Apr 9, 2007, 2:06 PM
😢 i know that's what all of us phone-aholics were hoping out of this: some cool Japanese gadget love 🤤

nonetheless, i think they'll carve out a nice niche market - but to be sucsessfull with it, wouldn't they need to support the Chinese and Korean languages too?
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prepyjuan

Apr 9, 2007, 2:11 PM
Your right. It doesn't seem fair that KDDI is servicing only the japaneese community here in the US. If they want to truly succede as an MVNO here they should expand their market to other races. Either way, the MVNO market is pretty crowded as it is. I wonder if KDDI Mobile can hold their own against other New B's like AMPD and HELIO.
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pauldg

Apr 9, 2007, 2:37 PM
i don't think it's racist, i just know there are a lot of pple who would like a phone with japanese/chinese/korean languages, and currently i don't know of a single phone offered by US carriers that does this.
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eric Lin

Apr 9, 2007, 3:13 PM
before this turns into a fight over nothing, kddi has actually said they're considering offering phones for different asian languages in the future, but that their first goal is to serve the japanese population, which makes sense considering kddi ONLY operates in japan.

additionally japanese is very different from korean or chinese, especially for text entry. so converting phones to one language doesn't make it any easier to convert them to another. i was kinda surprised kddi even proposed this.

helio has an option on every one of their phones to switch the menus to korean and you can even buy korean versions that have the alternate keyboard, so those people aren't being ignored.

as for chinese speakers, no carriers seem to offer p...
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prepyjuan

Apr 9, 2007, 4:35 PM
Ok before this turns into a complete misunderstanding of what is being said 🙄 . No one's fighting or being racist Eric.

I was simply (nicely!) stating that it doesn't SEEM fair (not to mention financially succesful) that KDDI is catering to the japenese community to start with, then

"...considering offering phones for different asian languages in the future, but that their first goal is to serve the japanese population...."

Thats great! But, even so, will KDDI also offer phones targeted at caucasian consumers or other races other than japanese (to begin with), asian, and chinese? I'm not talking about languages on phones, im talking about product advertising to consumers.

Finally, SK Telecom ONLY operates in South Korea, y...
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eric Lin

Apr 9, 2007, 5:05 PM
hahaa! sorry, i'm a bit ansy after a few events that have happened in the lounge. but i think KDDI is taking an interesting approach, and a very japanese one, working from the inside out. i suspect this is a rough outline of their plan:

start with a limited service catering to an exclusive audience who knows about them. KDDI is the second largest, and the fastest growing carrier in japan. so people from japan (or who've lived there) know them, though very few outsiders do. by capitalizing on the audience that is already familiar with them, they will be able to keep marketing expenses to a minimum while they get the whole mvno thing ironed out. they can work out pricing, handset deals, etc. and the people who really need their service (as...
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