Apple Delivers iPhone
Top message: why no cdma by disland
Replying to: The Rest of the World by japhy
Re: The Rest of the World
Total Number of CDMA subscribers (Worldwide): 700 Million
Total number of handsets sold worldwide last year: 946 Million
(Source: Apple/Jobs keynote)
Estimated proportion of total sales by technology:
GSM: 746 million handsets
CDMA: 200 million handsets
Apple's 2008 Sales Goal: 10 Million Units
If you were in charge of Apple's marketing and sales, which market would you rather sell to? The one where you can meet your sales goal with a 1.3% share or the one where you have to gather 5% of the market...for the same amount of revenue. I'm sure the costs of gathering a 5% share might be a little more than 1.3% and therefore profits would be less.
Superiority or inferiority of the technologies aside, the decision is a no-brainer...and it's the same reason why there are far more GSM phones available than CDMA: More customers use GSM phones worldwide than use CDMA. Unfortunate (for some, including myself), but true nonetheless.
- Re: The Rest of the World by foneguy