Merger Approval Means Cingular Will Be Renamed AT&T
What about the 4 billion dollars...
That 4 billion is now essentially wasted.
What is gonna keep the new company, whatever it may be called, from wasting money in an equally ludicrous manner?
"Alltel is kicking our butts in those commercials, making us look like clowns. I know, let's show them that we can let people call other networks for free too! We'll give people five numbers that they can change only 1/30th of the time as Alltel (because no one changes their numbers that often anyway, right?). Oh, and we'll still charge for mobile to mobile. That'll show them, yeah. Now we can have cool commercials again, since we're too cheap to keep paying Cathrine Zeta-Jones."
Just think, these guys actually get paid more than you (w...
(continues)
Note that the 4 billion is an estimate, and most likely the actual amount is probably a couple billion more making the total around 6 billion when you consider outlying factors associated with the re-branding.
http://adage.com/article.php?article_id=108937 »
Curious though... did you think I was making it up?
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