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AT&T Improves GoPhone Data Allotments

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meager73

Feb 17, 2015, 5:26 PM
Gophone charges 60.00 for 4 GB but Cricket gives 10 GB for same price. Why such a disparity if both are owned by AT&T?
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Xtremegene

Feb 17, 2015, 5:53 PM
For sure, one thing is Cricket throttles data (LTE speed = 8 mbps, I think 3g/HSPA = 2 mbps). I'm guessing ATT proper doesn't do that.. 😳
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Trooge

Feb 17, 2015, 9:03 PM
Because instead of having Cricket coverage, you get AT&T.
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meager73

Feb 17, 2015, 9:12 PM
Uh both have AT&T coverage! 🤨
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JoelMikel

Feb 17, 2015, 10:18 PM
I don't know about cricket but if I had to guess about the desperity I would say calling to mexico and Canada and texting around the world as part of the att plan accounts for the higher rate.
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T Bone

Feb 18, 2015, 11:12 AM
Because while they are both owned by at&t, they are still run as separate companies. Cricket sets its own prices and plans, and at&t sets its own prices and plans. at&t doesn't create Cricket's policies.
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crossedsignals

Feb 18, 2015, 1:02 PM
Cricket: Fighting brand against Metro PCS, T-Mobile Prepaid, Sprint, Boost, Virgin and MVNO-du jour. Cricket's purpose is to appeal to these customers without dragging down the AT&T brand.

AT&T: For brand aware people, those looking for non-speed capped service and those wanting to say 'I have AT&T, not ghetto wireless'.

For AT&T proper, Go Phone pricing needs to make sense in the context of postpaid options too. AT&T's post paid individual plans are really the head scratcher. Not sure why someone would choose one of their individual line postpaid options (more money for less) for a smartphone unless there's a coverage difference through roaming.

Interested to see if T-mobile revises pricing on their prepaid options. AT&T has ...
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