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T-Mobile Hits AT&T with Lawsuit Over Aio's Use of Magenta

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Top message:  LOOOOOL by KOL4420   Aug 28, 2013, 3:11 PM

Replying to:  Re: LOOOOOL by Hays21   Aug 28, 2013, 6:13 PM


by T Bone    Aug 28, 2013, 10:39 PM

Orange and blue are the at&t colors, Aio is a different branding, they don't want people to think 'at&t'.....kind of like how Virgin Mobile doesn't advertise its connection to Sprint.

But as far as the differences between the colors, there's an element of subjectivity there, how close you can get to a trademark before it becomes infringement. It won't come to the court because they will reach a settlement, but one can never predict how the courts will rule on something like this.

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