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Sprint Launches LTE in 41 New Markets

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ARPU: Sprint's 2013 still less than Nextel's 2004

by cellphonesaretools    Jul 30, 2013, 10:18 AM

I'm glad Sprint is making progress, but for a bit of perspective, Sprint's 2013-Q2 ARPU is given as $64, whereas Nextel's ARPU during 2004-Q3 was $69...that's almost NINE YEARS AGO and Sprint's current ARPU is still a whopping $5 per month per subscriber less than the original Nextel. Amazing.

"Best-ever Sprint platform postpaid ARPU of $64.20 and 11th consecutive quarter of year-over-year growth."
SOURCE: ... »

What's the big deal about ARPU?
This figure represents how much customers spend with their wireless service providers, and Nextel always has led the pack. In the third quarter, Nextel reported that its ARPU was $69. Sprint's was $63, Verizon Wireless' was $51.58, and Cingular's was $49.78. Nextel has been able to nab a nearly $20 premium per user vs. Cingular primarily because of its high ratio of business to consumer customers (80% vs. 20%). Business users tend to spend more for features, applications and reliability.
SOURCE: ... »
Sizing up the Sprint/Nextel deal
By Denise Pappalardo, Network World
December 20, 2004 12:17 AM ET

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